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Fractional leadership

Executive technical leadership,
without the full-time hire

KOBA42 places a senior fractional CTO, COO, or CMO into your business: the judgment of a seasoned operator, engaged at the level your stage actually needs, and only for as long as you need it.

See the plans Book a fit review

Led by Jeff Coleman: 25+ years in tech, Dragons' Den alum, and former Apple, CarteNav, and Bell Canada.

Retainers

Choose the depth of leadership you need

Three engagements, one senior operator. Move up or down as your priorities change, month to month.

Advisory

A senior operator on call for the decisions that matter.

$4,500per month

Billed monthly. Cancel anytime.

Start Advisory
What you get
  • Two strategy sessions each month, 60 minutes each
  • Guidance focused on one priority area
  • Email access, replies within two business days
  • A written summary at the end of every month
  • Advisory role: every decision stays with you
Most chosen

Fractional Lead

Hands-on ownership of one function, week to week.

$11,000per month

Billed monthly. Cancel anytime.

Start Fractional Lead
What you get
  • Weekly working sessions, up to 90 minutes
  • Hands-on ownership of one function: CTO, COO, or CMO
  • Priority email and Slack, replies the next business day
  • A living roadmap plus a monthly leadership report
  • Real decision authority inside the agreed scope

Embedded

A senior leader embedded in your team, running the function.

$22,000per month

Billed monthly. Cancel anytime.

Start Embedded
What you get
  • Up to eight sessions a month, with multi-day presence
  • Extended working blocks, not just meetings
  • Deep embedded leadership across the whole function
  • Direct line, same business day
  • Full operating cadence and reporting
  • Owns the function end to end
Compare

The three engagements, side by side

Everything each retainer includes, so the right fit is easy to see.

PlanAdvisoryFractional LeadMost chosenEmbedded
Price$4,500/mo$11,000/mo$22,000/mo
Sessions per month2 sessionsWeekly, 4 per monthUp to 8 sessions, multi-day presence
Session length60 minutesUp to 90 minutesExtended working blocks
Scope of workStrategic guidance on one focus areaHands-on ownership of one functionDeep embedded leadership across the function
Async access and response timeEmail, within 2 business daysPriority email and Slack, next business dayDirect line, same business day
DeliverablesMonthly written summaryRoadmap plus monthly leadership reportFull operating cadence and reporting
Decision authorityAdvisory onlyOwns decisions in scopeOwns the function
Seats availableOpenLimited seats1 seat, rarely open
Disciplines

Which leadership do you need?

One retainer, whichever function your business needs most right now.

Fractional CTO

Technology and engineering

Architecture, technical roadmap, build versus buy, engineering leadership, AI adoption, and security posture.

Technical COO

Operations and delivery

Delivery systems, process design, vendor and tooling decisions, and the execution cadence that keeps work shipping.

Fractional CMO

Growth systems

AI-driven marketing systems, SEO and generative-engine optimization, funnel and content engine, and analytics. Led by a former Marketing Director for North American Diesel Performance, a national drag racing team, and grounded in the growth systems KOBA42 builds.

Start smaller

Not ready for a retainer?

Begin with a single, focused engagement. No commitment beyond the work itself.

One-time engagement

Technical and strategy diagnostic

$4,500

A structured review of your systems, roadmap, and risks, delivered as a written diagnostic with clear, prioritized next steps. Credited in full toward a retainer if you start one within 30 days.

Book the diagnostic
One-time session

Advisory call

$500

A single 60-minute working session on your most pressing technical or growth decision, with written notes you keep afterward.

Book an advisory call
Availability

We take a small number of fractional clients at a time.

Two seats are open this quarter.

Led by Jeff Coleman: 25+ years in tech, Dragons' Den alum, marketing leadership for a national motorsports team, and former Apple, CarteNav, and Bell Canada.

Book a fit review
Questions

Fractional leadership, answered

What is a fractional CTO?

A fractional CTO is a senior technology leader who takes on the strategy, architecture, and engineering judgment of a full-time chief technology officer, but on a part-time retainer sized to your stage. You get the seniority without carrying a full executive salary, and the same model applies to a fractional COO or CMO.

How are meetings scheduled?

Sessions are booked on a recurring cadence that fits your team, then held over video or in person for the Embedded engagement. You keep the same calendar link and async channel throughout, so scheduling never becomes its own project.

Can I change or cancel anytime?

Yes. Every retainer is month to month, and you manage it yourself through the self-serve customer portal: upgrade, downgrade, switch between monthly and annual, update billing, or cancel. Use the manage subscription section on this page to open it.

What is the diagnostic credit?

The $4,500 technical and strategy diagnostic is credited in full toward your first retainer if you start one within 30 days. If a retainer is not the right fit, you still keep the written diagnostic and its recommendations.

Do you sign an NDA?

Yes. We are glad to sign your NDA before any sensitive material is shared, and confidentiality is built into every engagement by default.

Which disciplines can one retainer cover?

One retainer covers one leadership function at a time: fractional CTO, technical COO, or fractional CMO. If your priorities shift, you can change the focus of the engagement, and larger scopes can span more of the function at the Embedded level.

Existing clients

Manage my subscription

Update billing, switch between monthly and annual, or cancel. Enter the email on your subscription and we will open your secure customer portal.

Open the portal

Find the right fit.

Tell us where your business needs senior leadership. We will map the engagement that fits, with no pressure to commit.

Book a fit review Compare the plans

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